Thomas Hutter | Hutter Consult GmbH
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1. Baris.ch sagt:

   6. September 2009 um 15:26

   Die Meinungsbildung beginnt im World Wide Web und es ist keine neue Tatsache, dass die Internet Community sehr direkt ist, was man auch ohne Probleme vom obigen Screenshot ablesen kann.

   btw: So schlecht sieht das Auto auch nicht aus – da habe ich leider schon viel schlimmere Designs gesehen wie beispielsweise den Fiat Multipla. Aber über Geschmack lässt sich ja bekanntlich streiten.
2. DavidP. sagt:

   7. September 2009 um 11:39

   Hallo,

   mich würd die Einschätzung zur Reaktion von Honda interessieren. Es wurde eine “Message to Fans” auf der Facebook-Seite platziert und man hat sich auch mit den negativen Kommentaren auseinandergesetzt und erklärt, warum einzelne Kommentare gelöscht wurden.

   Find ich eigentlich ganz gut. Wie sehen Sie/Ihr das?

   Gruß
   DavidP.

   Hier die “Message to Fans” von Honda.

   “Hi, Facebook fans. We’re listening, and we want to address a few things you’ve been talking about over the past few days.

   1. The photos: Arguably, the two studio photos we posted didn’t give you enough detail, nor were they the best to showcase the vehicle. There are more photos on the way. Maybe it’s like a bad yearbook photo or something, and we think the new photos will clear things up.

   2. It’s not the European wagon: We’ve seen a lot of comments about the desire for a wagon, but this is neither a wagon nor designed for wagon buyers. We think the Euro wagon is a cool vehicle, too, and we appreciate the feedback… but a version of that wasn’t our intention here. That’s another segment worthy of our consideration, but the Accord Crosstour, built on the larger, Accord platform, is meant to give you the best of two worlds – the versatility of an SUV with the sportiness of a car.

   3. Many of you don’t like the styling: It may not be for everyone. Our research suggests that the styling does test well among people shopping for a crossover.

   4. You want further details about the Accord Crosstour: We typically can’t give you details so far out from when the vehicle goes on sale for a number of reasons, including competitive intelligence and pure availability. However… we hear your frustrations, and while specs on the vehicle aren’t finalized, we’re trying to get some stuff together that we hope will satiate some of your curiosity and give you more to think about.

   5. Honda associates participating in the wall comments: We didn’t remove comments out of embarrassment. We removed comments that were posted contrary to American Honda’s consumer-generated media policy for associates: We must first clearly state that we are Honda employees and that a posting is a personal — not Honda’s — opinion. Eddie forgot to add that, so his comments were removed.

   Thank you for all of the interest, and we’ll be in touch again soon…”
3. Sebastian sagt:

   7. September 2009 um 17:03

   Genauso gut können sich 40 Ford-Mitarbeiter verabreden, Honda mal so richtig eins auszuwischen ;o)